About

Charlotte van de Ven is a transformation expert, strategist, and founder of Citrine & Champagne, where bold ambition meets soulful execution. With over a decade of experience at the intersection of people & culture, HR, change management, communication, and digital transformation, she brings a rare depth to every engagement. Charlotte holds a Master of Science in International Business, Culture & Human Resource Management from Edinburgh Napier University, for which she was awarded the University Medallion for outstanding academic achievement. 
She is a Prosci-ADKAR certified Change Practitioner, one of the most respected certifications in the change management field, since the philosophy and method is build on 30 years of extensive longitudinal organisational research, behavioural and psychological change theory, human-centered change philosophy and actionable & measurable enterprise application with effect studies.

She has led large-scale transformation programmes across retail, finance, life sciences, construction, and the public sector, spanning multiple countries and touching tens of thousands of employees at large brands and respected businesses with actionable change.

Alongside her organisational work, Charlotte founded SUPERFLOWER, a personal transformation practice through which she has coached and mentored over 800 individuals. This dual expertise in business transformation and personal growth is what makes her approach to strategy and change uniquely powerful: she understands both the systems and the individuals inside them. Charlotte is fluent in Dutch and English, and works with clients in the Netherlands and internationally. She believes that the best transformations are not just strategic, they led from the heart and soul.

With an MSc in International Business, Culture and Human Resource Management, she was trained to understand not only markets and models, but the intricate dynamics of people and change.
Her professional foundation was forged over eight years in management consulting in top-tier management consulting at EY, Capgemini and KennedyFitch.

At Citrine & Champagne, we guide leaders and founders through evolution that is both measurable and meaningful. We do not believe in hollow growth or surface level practices. We believe in holistic transformation, building communities and creating conscious systems you and the organisation or business are able to hold sustainably over time.

Citrine & Champagne was born from this philosophy: a precise blend of structure and sparkle, depth and distinction. Citrine symbolizes clarity, confidence, and empowered wealth. Champagne evokes celebration, elevation, and effervescent momentum.

Together, they represent the alchemy we create: creative ideas and concepts that fizz with brilliance, strategy infused with intuition and refined transformations worth toasting to.

Get in touch with Citrine & Champagne